Improving Dealer Engagement and Support for Connected Car Programs
Seattle, WA – December 8, 2015 – Airbiquity®, a global leader in connected car services, today announced episode four of its 2015 webinar series. Jeff Hannah, Director, North America at SBD, and Matt Messing, Director of Business Development at Gamivation, will join Scott Frank, VP of Marketing at Airbiquity, to identify and discuss best practices for overcoming dealer connected car engagement and support hurdles; illustrate the ROI benefit of increased investment in dealer training and incentives; and review emerging models for long term success.
“The Final Mile: Driving Connected Car Consumer Adoption via Dealer Engagement and Rewards”
- North America/Europe: December 15th, 2015 at 8am PST/11am EST/5pm CET
- Asia Pacific: December 16th, 2015 at 9am CST/8am JST
What: Automakers continue to face significant challenges educating dealers on the features and consumer benefits of their connected car programs. The majority of dealers continue to undersell connected car services in favor of more traditional vehicle features like design, drivetrain, safety, and cabin amenities. The benefits of solving these challenges are significant: stronger consumer vehicle engagement and satisfaction, increased connected car service activation and utilization, strengthened brand loyalty, and improved program return-on-investment (ROI).
- Jeff Hannah, Director, North America, SBD
- Matt Messing, Director of Business Development, Gamivation
- Scott Frank, Vice President of Marketing, Airbiquity
Airbiquity is a global leader in connected vehicle services and pioneer in the development and engineering of automotive telematics technology. Airbiquity enables the vision of connected car today with the industry’s most advanced cloud-based connected car services delivery platform: “Choreo™.” Working in partnership with Airbiquity, automakers, tier one suppliers, and mobile network operators are delivering scalable and manageable connected car solutions meeting the safety, efficiency, convenience, and infotainment needs of their customers in over 50 countries and 30 languages. To learn more about Airbiquity visit www.airbiquity.com. Airbiquity is a trademark of Airbiquity Inc.
SBD is an independent, technical consultancy specializing in the design and development of vehicle security, telematics and ITS systems. SBD has over 20 years of experience providing strategic advice, insight and expertise to the automotive and associated industries with offices throughout the world. SBD work with 90% of global vehicle manufacturers and the majority of their partners to help them select the right technologies, suppliers and strategies when developing more connected, safe and secure vehicles. www.sbd.co.uk