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Software & Data Management

Leveraging vehicle connectivity

Connected vehicles are increasingly enabled to receive remote over-the-air (OTA) software updates and transmit diagnostic and operational data from on-board systems and components. By leveraging vehicle connectivity in this way automakers can significantly reduce recall expense, improve cybersecurity response time, increase product quality and operational efficiency, and deliver post-sale vehicle performance and feature enhancements.

Managing increasing complexity

The benefits of automotive OTA are clear. What’s not so clear is how to manage the increasing complexity of executing OTA software updates and data management for millions of vehicles around the world—efficiently, reliably, and securely—as requirements transition from single ECUs like head units to multiple ECUs like gateways, sensors, and processors powering safety and highly critical systems and components throughout the vehicle.

Airbiquity Software & Data Management

Automotive Grade Multi-ECU OTA Technology and Service Delivery

Automotive OTA is much more complex than other consumer “devices” like smartphones and set-top boxes. That’s because vehicles are sophisticated machines with hundreds of components from a multitude of suppliers—and they’re getting more complex as advanced driver assistance systems (ADAS), vehicle-to-everything (V2X), and autonomous features proliferate.

Airbiquity addresses this complexity with our Software & Data Management offering: An industry leading multi-ECU solution that orchestrates and automates software update and data management campaigns while also meeting the unique and demanding needs of automotive.

4.5M OTA Software Updates to Date



Data Management

Policy-Driven Dependency,
Rollback, and Recovery

Standards-Based Certification, Authentication, and Encryption

Policy-Driven Data Collection
and Algorithm Updates


Bandwidth & Storage


Interaction & Privacy



Intelligent Network Selection,
Data Caching, and Transfer

Customized Consumer Notifications, Prompts, and Consent

Campaign Creation, Approval, Reporting, and Administration


Service Deployment Options

Airbiquity Software & Data Management can be deployed as a managed service or via server to best meet the management, control, security, and business model requirements of automakers and automotive suppliers.

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Managed Service

Software-as-a-service (SaaS) using Airbiquity's private cloud platform—Choreo—or public cloud platforms.

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Server delivery for integration into customer and 3rd party private data centers, or public cloud platforms.

Software & Data Management Summary


Software & Data Management PDF